I had a chance to finally read the book The Go-Giver by Bob Burg and John David Mann on a recent plain flight to Tampa Bay. The book was given to me by Mary Anne OBrien (MAOB) with OBI Creative. MAOB writes "Joe I saw this book and thought of you and Mortgage Pledge". Her thoughtfulness is very much appreciated and reminded me of one of my favorite books, Love is the Killer App by Tim Sanders.
The Go-Giver is a quick read with a simple message - Giving is the secret to Stratospheric Success. In the book there are 5 laws that the main character, Joe (great name) learns and takes action on over a 5 day period. The result of course is stratospheric success. I'm going to be evaluating the 5 laws myself over the next 5 days, starting with the first law:
The Law of Value. Your true worth is determined by how much more you give in value than you take in payment.
Tomorrow I have 3 scheduled business meetings. I'm going to look to give something of considerable value to the other party in each of those meetings. I'll post the results in my next post. Meanwhile, let me know your thoughts on this book if you read it or on the Law of Value.